My Service

“A coach is someone who gets you to do what you don’t want to do so you can be who you want to be.” Dallas Cowboys Coach Landry

“Coaches act as a mirror, helping people to work out what they want, what they are good at, what they are bad at, where and how they can improve”.-Financial Times

“Coaching deals with all areas of life, professional and personal – it’s not just for people with problems – also for those who want to do what they do even better. –Independent on Sunday

When Fortune Magazine interviewed 22 business leaders asking for the best advice they ever received for their feature story, Eric Schmidt (CEO Google)said the best advice he ever got was to hire a coach. As Schmidt realized later, “the coach doesn’t have to play the sport as well as you do. They have to watch you and get you to be your best,” he told Fortune magazine. He further adds how a coach in the business context is not a “repetitious” coach and simply looks at the business problem with a fresh pair of eyes, describes it and then discusses how to approach it. —Pasted from


Why Business Coaching?

As Business Coach; “I partner with entrepreneurs, business leaders and their organization to produce extraordinary and tangible real return on investment that transforms the business and the people to achieve performance excellence that is reflected in superior financial measures. I guarantee extraordinary success within a specific time.”

About Business Coach

Sanjay Behuria is the founder and CEO of Know your Self Coaching Services LLC and personally conducts all the coaching and consulting services of the firm. I am a strategy consultant and coach with 35 years experience in banking and developmental financial organizations leading small businesses to success through an organized systematic process that encompasses the business, its people, the customers, the operations and processes and everything else that impinges on the organization. I have experience in both domestic and international arenas in building successful organizations.


What Business Coaching Does?

  • Business Coaching builds an extraordinary relationship between the organization and the coach to build commitment and accountability that transforms the whole organization to achieve its greatest potential.

Business Coaching at Know Your Self Coaching helps small businesses to:

  • Know Thy Business – Clarify  vision, mission and values
  • Know Thy Goals – Develop a strategic plan that is in alignment with its values
  • Know Thy Objectives – An action plan that holds everyone accountable to achieve performance excellence
  • Know Thy Team – People development through team building, communication and leadership training, coaching and mentoring
  • Know Thy Clients – How a customer becomes a client.
  • Know Thy Self.

business coaching

My Business Success Methodology

The business coaching has a three stage process which will lay down strong foundations for high growth and profitability. At the same time it will create a culture of accountability by identifying key performance indicators for all employees.

Phase 1: Internal Resource Analysis. The coach will interview the CEO and all other significant stakeholders. The current systems and processes will be thoroughly analyzed to find out what is working that needs to be strengthened, what is not working that needs to be rectified and what more is needed to optimize productivity. A comprehensive report on competition, SWOT and current gaps will be provided at the end of this process.

Phase II: Strategic plan – The strategic plan will be co-created by the organization along with a step by step action plan to achieve desired results.

Phase III: Execution – Once the strategic plan is adopted the organization will designate champions within it to execute the plan to achieve and exceed all the goals of the plan.

My FEES: I deliver value – my value proposition is that my intervention will result in higher profits, higher sales, better team work, higher productivity and growth. Based on my delivery and your needs we will mutually decide on the fees. My fees are related to my client’s needs and value received.

                                         Predictable results of the Business Coaching intervention:

  • Go from Dream to Destiny
  • Substantial return on investment
  • Accountability of executive team and members
  • Increased productivity and profitability
  • Measurement of results Effective/clear communication between team members
  • Increased morale and satisfaction
  • Facilitated culture growth that produces results
  • Reduction of team member turnover
  • Resolution of any consistent and persistent problems
  • Increased client satisfaction and repeat buyers
  • Identifying key performance indicators
  • Management of time and stress
  • Follow through of ideas and projects

During my Business Coaching assignment I also provide the following services as may be required for the business to achieve its highest potential.

  • Workshops
  • Profiles Assessment
  • Executive Coaching
  • Retreat Facilitation

I work with entrepreneurial leaders and their organizations to produce extraordinary results. My unique coaching methodology produces breakthroughs in areas previously believed impossible. My goal is to create lasting changes in your business that will contribute to your triple bottom line of people, profits and planet by holding employees and the leader accountable, higher sales, more profits, business ethics, environment friendly systems and processes, collaborative teamwork, clear and effective communication and work life balance.

I will be glad to meet with the key personnel to make a presentation and clarify any questions and concerns. The first meeting is not charged. Let us meet today to make your highest dream possible.

Thank You,
Sanjay Behuria
Coach & Consultant
Know Your Self Coaching Services LLC
+16073485397 , Skype: sanjay.behuria
38 Woodcrest Avenue, Ithaca, NY, 14850
All Information: Email